A social media marketing agency/company helps build your brand across social platforms by sharing your brand story and engaging with your customers thus driving sales/conversions through organic and paid ads.

Social media marketing agencies charge depending on the type and complexity of the offering and other verticals that could be involved like product photoshoots, influencer programs, etc.

The prices for social media marketing start as low as Rs 15,000/-

Hiring a good social media marketing agency helps you take care of your digital marketing needs.

A good social media company will have expertise in understanding platforms and consumer behaviour and will develop content for you that is in alignment with your business goals and brand values.

You don’t have to worry about hiring a team of designers and copywriters as the social media agency will give you a complete package and manage your social handles and engage with your audience.

Social media management charges depend on multiple factors like the type of business, content creation, frequency of posts, etc.

Charges start as low as Rs. 15,000/-.

Get in touch with us and we will advise you.

Hiring a media agency can offer several benefits for businesses looking to enhance their presence and reach in the media landscape. Here are some reasons why you might consider hiring a media agency:

Expertise and Specialization:

Media agencies are typically staffed with professionals who specialize in various aspects of media planning, buying, and strategy. They stay updated on industry trends, best practices, and emerging technologies, providing you with the expertise needed to navigate the complex media landscape.

Time and Resource Efficiency:

Managing media campaigns can be time-consuming and requires a significant amount of resources. By outsourcing these tasks to a media agency, you can free up your team's time to focus on core business activities while leveraging the agency's resources and skills.

Cost Savings:

Media agencies often have established relationships with media outlets, allowing them to negotiate better rates and discounts. Their experience in optimizing media spend can lead to more cost-effective campaigns, ensuring that your budget is used efficiently to achieve your marketing objectives.

Strategic Planning:

Media agencies can develop comprehensive media strategies tailored to your business goals. They can analyze your target audience, choose the most appropriate channels, and create campaigns that align with your overall marketing strategy.

Access to Technology and Tools:

Media agencies invest in advanced tools and technologies for media planning, tracking, and analytics. By hiring an agency, you gain access to these resources without having to make significant investments in them yourself.

Creative Execution:

Many media agencies have in-house creative teams or partnerships with creative professionals. This allows them to develop compelling and engaging content that resonates with your target audience, enhancing the effectiveness of your campaigns. Performance Monitoring and Optimization: Media agencies use analytics and performance metrics to evaluate the success of campaigns. They can continuously monitor and optimize your media efforts based on real-time data, ensuring that your marketing strategies stay effective and adapt to changing market conditions.

Flexibility and Adaptability

The media landscape is constantly evolving, with new platforms and technologies emerging regularly. Media agencies stay abreast of these changes and can adapt your campaigns to leverage new opportunities or adjust strategies based on shifting market dynamics.

Risk Mitigation

With experienced professionals at the helm, media agencies can help mitigate risks associated with media campaigns. They can anticipate challenges, develop contingency plans, and navigate unforeseen issues more effectively.

A digital marketing agency goes beyond social media marketing. It takes care of all your online marketing needs and plans a strategy customised for your business.

Hiring a digital marketing agency will you give you the edge that businesses need today in order to be relevant.

Media planning and buying are a very significant part of online marketing strategies.

Media planning and buying agencies help you with online ad placements on the right platform to the right target audience.

A digital marketing agency will understand your business objectives, goals, vision and values and plan a marketing strategy for all online channels that help with building your online presence, building a brand, engaging with your customers, driving traffic, sales and conversions.

In simple words, a digital marketing agency builds your brand and gives it a voice on the internet.

Social media platforms are free and for everyone.

Creating your business accounts and posting too is absolutely free.

But then what do you pay for?

Cost is involved in two aspects.

You pay a professional to manage your social media and for resources like a copywriter, a designer, video editor.

The other aspect is running ads on various platforms to promote your business.

When choosing a digital agency be sure that they understand your vision and goals for your business and create a strategy that aligns with them.

You can also check a portfolio of their clients and the kind of work they have done.

We at Swaragh Technologies, a social media marketing agency sit down with you to understand your business objectives and share a plan.

After which our team of social media enthusiasts creates a content calendar in accordance with the plan and that is shared for your approval.

We stay with you at every step and share reports on a regular basis.

Traditional marketing uses traditional channels like television, newspaper, and radio that turn out to be very expensive. In traditional marketing, the brand’s communication is targeted to a large audience.

Whereas social media marketing uses various online social platforms such as Facebook, Twitter, Instagram, etc.

Posting on the platforms is free.

You can advertise to the audience of your chosen geography and demographics and also get metrics like the number of people it reached, location-wise and so on.

Also, advertising through social media is very affordable. One can run ads for as low as Rs. 500/-.

Social Media Marketing and Search Engine Marketing both have their own specific advantages.

Based on your business model and your objective the channels need to be selected.

Instagram's popularity is more compared to Linkedin but if you're a B2B then Linkedin might be an advised platform for you.

So it would be wrong to pick a channel and decide rather than pick the channels that will lead you to your objective.

Get in touch with us and we will help you understand what will serve your business better.

Some of the popular Social Media platforms are:

• Facebook
• Instagram
• Twitter
• Quora
• Pinterest
• Reddit
• Linkedin
• Youtube

Absolutely!

We can manage your social media handles and online presence for you with utmost ease owing to our team of well-knit social media experts.

You definitely can. The size of the business doesn't matter.

Social Media isn't restricted to a type or size of business.

Social Media Marketing is a favourite medium of advertising because compared to traditional marketing social media helps you reach specific TG and you can choose your budget and audience.

This way you don’t spend unnecessary huge amounts on marketing.

Moreover, you can test different marketing techniques and see what works best and is driving results.

Yes. We can help you with video creation, editing and advertising for your business.

Social Media results are real-time reporting.

If you’re running a social media campaign you can track them in real-time.

Social Media Marketing is all those activities that help your business build a brand.

From selecting the right channels, creating content and engaging with the audience, social media marketing covers it all.

Social Media Advertising is running paid campaigns across platforms to reach out to your TG. It’s the process of creating social media copies, setting up and running ad campaigns to optimising them till desired results are achieved.

The frequency of posts on social media channels varies based on the nature of the business and customer behaviour and channel consumption pattern.

For instance, if your consumer is the GenZ then you will use Instagram to post more often and post content relatable to them and engage them.

And you will use the other platforms accordingly.

A social media (organic) post is free and intended to engage your social media followers and is in different formats like informative, entertaining, participating, shareworthy, and topical.

Whereas a social media ad is a paid campaign to serve a purpose that either brings brand awareness or conversions in terms of leads or sales.